Day Trading Attention: How to Actually Build Brand and Sales in the New Social M

Description: Day Trading Attention by Gary Vaynerchuk "In his seventh business book, author, entrepreneur, and investor Gary Vaynerchuk offers advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media"-- FORMAT Hardcover CONDITION Brand New Publisher Description New York Times and USA Today Bestseller"One thing Ive learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them." — Michael Rubin, CEO of Fanatics In his seventh business book, bestselling author, entrepreneur, and investor Gary Vaynerchuk offers fresh, in-depth advice to enhance brand development, grow sales, and beat the competition using modern advertising strategies grounded in social media.In his 2013 bestseller Jab, Jab, Jab, Right Hook, Gary Vaynerchuk showed the world how to create winning content for underpriced attention channels. But since then, new platforms have emerged, others have become less relevant, and algorithms are incentivizing new styles of content. New skills are necessary to create advertising that builds brand and sales.In his latest book, Vaynerchuk argues that todays fast-growing businesses, brands, content creators, and influencers have one thing in common: They mastered storytelling in areas of underpriced attention, which predominantly exists across a handful of social media platforms. Informed by 20+ years of business and marketing success, he contends that the biggest transformation and opportunity is the "TikTokification of Social Media." Increasingly, platforms are distributing content based on what users are interested in, rather than who they follow. In Day Trading Attention, Gary offers detailed advice on how small businesses, large corporations, and creators can:Understand attention—what it is, where it is, where its underpriced, and how to leverage itProduce relevant, strategic content Use modern advertising platforms to build brand and grow sales in todays rapidly changing environment Author Biography Gary Vaynerchuk is first and foremost a storytelling entrepreneur. He is also a New York Times bestselling author, and his digital consulting agency, VaynerMedia, works with Fortune 500 companies to develop digital and social media strategies and content. Businessweek selected him as one of the top twenty people every entrepreneur should follow, and CNN voted him one of the top twenty-five tech investors on Twitter. He lives in New York City, where he avidly roots for the New York Jets. Review "One thing Ive learned being around Gary for the last decade is that when he sees new consumer trends or new best practices in marketing, people should listen and act on them." — Michael Rubin, CEO of Fanatics"Gary was one of the first business interviews I did when I started to grow in this industry, and he has offered such valuable advice to me and my family over the years. Gary is always on the pulse of innovation and pop culture, and has so much knowledge in the world of social media and how brands and businesses can benefit from social platforms and digital creators." — Charli DAmelio television personality, and entrepreneur"Ive had the honor of leading the marketing efforts of a few big brands, but regardless of the experience, I can never rest on my laurels because the world keeps changing. Garys book does a magnificent job of modernizing the tactics weve all used and making them relevant in a new world. If an old dog can learn new tricks, imagine what a new dog can learn!" — Bozoma Saint John, hall of fame-inducted marketing executive, author, and entrepreneur"This book offers marketers, boards, and CEOs a window into the importance of staying on top of consumer trends where underpriced attention, particularly in new platforms, can give you a competitive advantage. Garys innate ability to understand humans is unparalleled, and as a result, Gary sees opportunities years ahead of others." — Carolyn Everson, senior advisor at Permira and BCG and board member of The Walt Disney Company, The Coca-Cola Company, and Under Armour Details ISBN0063317591 Author Gary Vaynerchuk Publisher HarperCollins Publishers Inc Year 2024 ISBN-13 9780063317598 Format Hardcover Publication Date 2024-05-23 Imprint Harper Business Place of Publication New York Country of Publication United States Audience General US Release Date 2024-05-23 ISBN-10 0063317591 UK Release Date 2024-05-23 Subtitle How to Actually Build Brand and Sales in the New Social Media World Pages 272 NZ Release Date 2024-09-03 AU Release Date 2024-09-03 DEWEY 658.872 Imprint US Harper Business Publisher US HarperCollins We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! TheNile_Item_ID:160110004;

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